As an online business, our culture emphasises a paperless environment. We also recognise that our responsibilities do not stop with how we operate internally; we encourage all our customers, business partners and suppliers not to unnecessarily print out emails sent by us in the signature of all our emails. We also continue to focus on streamlining processes and replacing paper-based services with online services and communications, wherever possible. Steps introduced in recent years include e-communications to shareholders and online customer membership forms and product documentation.
We continue to encourage all our employees to devote time and fundraising efforts to charitable causes that are of particular importance to them as individuals. During 2015 many of our staff have been active in raising money or supporting fundraising activities across a wide range of charities for which Rightmove matches the donations raised. In 2015 we contributed £56,000 to UK charities through matched funding. Our employees are also able to donate directly from their monthly salary to any charity or recognised good cause registered within the UK through the Charities Trust. This provides a tax efficient means of giving.
In 2015, we contributed £41,000 to support customer initiatives via Agents Giving, where we will contribute to the costs of the setting up of a charitable activity carried out by our customers, for example paying for the kit to be used at a charity football match. This allows for more of the money raised by our customers to go directly to the charity through a charitable sponsorship fund we set up in 2014 in conjunction with Agents Giving. In 2015 the fund raising activities by our customers that we have supported will raise nearly £500,000 for UK charities.